Memac Ogilvy would like to commend SMEs for their role in driving the UAE economy, and is optimistic that they can play an even larger role if they adopt Public Relations (PR) and social media strategies as part of their regular business operations, ahead of World Entrepreneurship Day on April 16.

Bahrain This Month met up with Chairman Eddie Moutran who discussed the beginnings of the agency, the evolution of the advertising industry along with his personal journey and view on life.