May 24 - 2012

Eddie Moutran calls for advertising companies to merge in order to compete

Eddie Moutran, Chairman and CEO of Memac Ogilvy, talked in an interview about the industry of advertising, saying that in Saudi Arabia citizens used to follow up only with limited media means like Bahrain TV and Aramco Saudi, mentioning that they started using satellite broadcasting in 90′s, in line with launching MBC center.

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